Who We Are
propel productions is a New York based, woman-owned company that is dedicated to creating and managing dynamic meetings and events. Through our targeted solutions, we deliver truly meaningful experiences.
We think smart and work smart. We are proactive, not reactive and we deliver fresh ideas for an ever-changing world.
We build harmonious teams of professionals who create unforgettable experiences for our client partners.
propel productions is The Perfect Production Partner.
Melissa Crooke
Founder
Since starting propel productions over 15 years ago, Melissa has led the production of Product Launches, Sales Meetings, POAs, Training Meetings, Ad Board Meetings and Political Conferences as well a wide range of multi-media projects.
As propel’s Senior Account Manager, Melissa is focused on partnering with clients to deliver high quality solutions for every project. She serves as the main client contact throughout each production and works closely with propel’s Executive Producers.
Working both in the United States and abroad, Melissa’s clients have included Pfizer, Inc., Bayer, Ascensia, Canon, Alexion, GE Capital, Sunovion, GlaxoSmithKline, Cendant, Deloitte & Touche, IBM, Johnson & Johnson, MetLife, Bunge Limited and more
Prior to working in production, Melissa worked in Publicity for Epic Records and as a Design Coordinator in the Creative Services Department for Sony Music.
Caron Crooke
Founding Partner
As Founding Partner of propel productions, Caron serves as both Account and Production Manager. She manages and exceeds client expectations while overseeing propel’s talented production teams to help ensure top-quality productions.
With propel, Caron has co-led the production of Product Launches with Training and Broadcast components, National Sales Meetings, Ad Board Meetings, POA Meetings and Political Conferences.
Managing events in the United States and abroad – including Canada, Austria and Germany – Caron has worked with clients such as Pfizer, Inc., Bayer, Canon, MetLife, Bunge Limited, Ascensia, Johnson & Johnson, Sunovion and Alexion.
Prior to propel’s inception, Caron worked as a Sales Representative in the fashion industry for Atlanta-based RBL Marketing. She went on to serve as Sales Manager at RBL, leading a team of field representatives for four years.